Friday, January 31, 2014

23 Mobile Things PH&SG: Thing # 3: Email Marketing

Thing #3 is Email Marketing.

This is all I can say about this week's topic: It is new technology for me and it's taking me a while to learn the whole thing. I've done a couple of Enewsletters using FlashIssue and MailChimp. I sent this to 23 Mobile Things' email add and I'm a bit successful. I think. My blogging experience helped me figure the navigation and design of both apps but this is new stuff for me. Blogger is indeed old school. And yes, I feel old too. Hahaha!

But, I'm a self declared learner for life so I'll keep trying until I figure things out completely in MailChimp and FlashIssue. I can use either apps to repackage and reformat information needed to disseminate to readers in our high school library. Apart from news and updates on readers' services, I can use the Enewsletter as tool to communicate Information Literacy Skills topics. For example, an introduction to the research cycle may take one whole period to teach. That's an hour. As follow through, an e-newsletter will help me remind students on relevant concepts about the research cycle. The cool thing about sending this e-newsletter is that, I can make a mailing list and presto! The e-newsletter is sent to recipients.

I take it that there are two prerequisites here: one is learning the apps; two is the digestion of content. Oh Father Time, please be a friend!

E-newsletter using FlashIssue

Ecampaign using MailChimp


Anna said...

Email marketing can be quite effective and is an excellent way to assemble a mailing list for your future projects. It is also important to follow up on unanswered emails. The squeaky wheel gets the oil, so to speak.

Jahidur Rahman said...

I was amazed! While I was reading your blog, I was thinking how it's possible? How can make a blog so interesting, and informative. You are a very skilled blogger. Carry on your blogging. . I want to share a site on email market share. Please visit my website for more information about email market share .

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